2024 China-Africa Economic and Trade Expo visits Kenya, Africa
—MDK-Medical’s new mission in Africa
From May 9 to 22, 2024, the China-Africa Economic and Trade Expo Entering Africa Kenya Tour was grandly held in Nairobi, the capital of Kenya. Performers dressed in traditional African costumes waved their spears and sang traditional African songs to welcome guests from afar in a unique way. As one of the series of activities of the China-Africa Economic and Trade Expo Entering Africa, this exhibition covers multiple sectors such as medical care, trade and logistics, manufacturing, energy and electricity, and China and Africa have ushered in new cooperation opportunities.
MDK Medical, a leading manufacturer of medical supplies in China and a key member of the Kangming Group, and the company's history and development are indeed impressive. Starting from a medical supplies processing plant in 1989, to the transformation into medical supplies development in 1998, and now to a large group company led by MDK medical, after more than 30 years of hard work, it has become a world-class high-tech medical technology group focusing on functional wound dressings and integrating medical consumables with medical equipment ecosystems.
MDK Medical showed the group's rich product categories and advanced manufacturing capabilities to African visitors, attracting every visitor to stop and learn more. Introduced about the breakthroughs and innovations that MDK Medical has made in the fields of functional wound dressings, stoma care products, personal protective equipment, disposable medical consumables and medical equipment, which were recognized and praised by African friends.
The products on display include a series of wound dressing care products such as hydrocolloid dressings, polyurethane foam dressings, alginate dressings, transparent dressings, non-woven dressings, a series of ostomy care products such as one-piece ostomy bags, two-piece ostomy bags and ostomy accessories, personal protective equipment, disposable medical consumables kits and some medical equipment.
The visual impact and physical experience not only showed the audience the advanced nature of the product and the company's technological accumulation, but also profoundly conveyed the company's brand concept and market positioning. It won the audience's heartfelt recognition and praise, strengthened the brand image in the domestic and foreign markets, and demonstrated its position as an industry leader.
During the exhibition, the Chinese economic and trade leaders visited the booth to provide guidance, affirmed MDK Medical's continued development and steady progress in the field of medical health, and praised MDK Medical's professional capabilities and vision in product development and international market promotion. They encouraged MDK Medical to continue to innovate in the field of medical technology, continue to enhance its international reputation and industry influence, and accelerate the pace of domestic and foreign market development.
There was an endless stream of visiting distributors and visitors. In addition to simply understanding the uses of the products, many people also experienced the skin-friendliness and breathability of the dressing products on site and gave them high praise. The team members answered the customers' questions in detail. Through in-depth exchanges with African customers, we further understood the needs of the local market, clarified the market positioning of our own products, and provided practical and valuable experience for subsequent product development and promotion. In addition, this exhibition successfully reached cooperation intentions with many companies in Nairobi, laying a solid foundation for the group's future strategic layout in Africa.
"There is an African proverb that goes, 'If you want to go far, you have to find a companion'; there is also a famous Chinese saying that goes, 'Brothers of one mind can break metal with their strength' . Cooperation is a win-win situation. Africa is a vast land with rich natural resources and beautiful scenery. It is also the origin of human civilization, with a large population and splendid culture. We should be friends with Africa, embrace harmony, and continue to move towards the great goal of building a community with a shared future for mankind.
